Zeru

Building and growing blockchain-based apps is entering a new phase where behavior matters more than balance, and where users can unlock rewards, yields, and access based on how they act onchain. This shift has a name: reputation. And now, there is finally a way for everyday users to quantify and use that reputation across the entire ecosystem.

Web3 has mastered verifiability, programmability, and permissionless access. What it still lacks is interpretability—a way to understand the reliability of participants who interact with decentralized systems.

Airdrops have become one of the most powerful tools in crypto – for growth, distribution, and community alignment. However, time and time again, we see airdrops are also one of the most wasteful tools.